> ## Documentation Index
> Fetch the complete documentation index at: https://moengage-doc-2312-standard-user-attributes.mintlify.site/llms.txt
> Use this file to discover all available pages before exploring further.

# What is the allowed character limit for title and message in web push notifications?

> Understand character limits for web push notification titles and messages, how they vary across devices, and tips to keep your content visible.

## Character Limits

The length of notification title and message depends on a number of factors including screen size, width, and input language. It may vary from device to device.

**The total permissible data limit is 4 KB.** If the number of characters exceeds the limit suited for a device type, the title/message may appear trimmed (followed by ...) when delivered on that device.

## Example

Here's an example of how a trimmed title/message may appear on Mac.

<img alt="Allowed Char Limit" src="https://mintcdn.com/moengage-doc-2312-standard-user-attributes/iSzXTQ9tMwm7hk9R/images/allowed-char-limit.png?fit=max&auto=format&n=iSzXTQ9tMwm7hk9R&q=85&s=c283b42ea11313849f99aa38344481e9" title="Allowed Char Limit" style={{ width:"68%" }} width="382" height="155" data-path="images/allowed-char-limit.png" />

**The character limits are lower for a rich push that contains an image.** Hence, copywriting plays a vital role, along with the timing and relevance of the content.